Monday, May 23rd, 2011

Will the iPad be the saviour of journalism? Maybe – but it could be a bitter tablet to swallow

Could the iPad be the saviour of journalism? Maybe – but only if we are able to swallow some unpalatable truths. Nielsen’s been doing some interesting research on digital tablet users (iPads and the like). Apparently they are more valuable than users on other devices, including smartphones and PCs. They like (or tolerate) advertising more, […]